The Southern Wholesalers Association (SWA) is holding its Profit Enhancement Institute April 3-4, 2019, in Atlanta. The intensive two-day seminar will focus on tools and techniques for high performance management. It is designed for owners and principals, branch managers, and mid and upper-level managers in the wholesale/distribution industry. The event's speakers are Dr. Albert D. Bates, founder and chairman of the Profit Planning Group, and Michael E. Workman, president of Michael E. Workman Associates.

The registration deadline is March 19, 2019. The seminar is located at the Atlanta Marriott Century Center/Emory Area 2000 Century Blvd. NE, Atlanta, Georgia 30345. For more information, visit www.southernwholesalers.org/profit-enhancement-institute-schedule.