The Air Conditioning Contractors of America announced its keynote speakers for Optimize, ACCA’s 2019 Annual Conference & Expo, which will be held March 4-6 at the San Antonio Convention Center.

The 2019 conference provides contractors with real-world solutions to the most vexing problems confronting them today. Attendees will choose from more than 35 education sessions covering topics focused on improving their workforce recruitment/retention, finances, technical knowledge, and productivity.

The two plenary session keynote speakers are:

Opening General Session, Monday, March 3, 2019, 8-10 a.m.

Seth Mattison—Go First Leadership

An expert and author on workforce trends, generational dynamics, and business strategy. As co-Founder and chief movement officer of Luminate, Seth Mattison advises the world’s leading brands and organizations on the key shifts happening around talent management, change and innovation, leadership, and the future of work.

His ideas have been featured in such publications as The Wall Street Journal, Forbes, The Huffington Post, and The Globe and Mail. He was recently named to the Editors’ Picks for Speakers to Watch in 2017.

Expo Kick-off General Session, Tuesday, March 4, 2019, 9-10 a.m.

Darren Woodson—Creating a Winning Culture

Three-time Super Bowl champion, five-time Pro Bowl selection and described by Sports Illustrated as, “One of the hardest hitters in the NFL,” Darren Woodson is one of the greatest players to ever wear a Dallas Cowboys uniform. His athleticism, aggressiveness, and capacity to produce in the big game – paired with his character, leadership skills, and dependability – put him in a select level of performers in the NFL and secured him an elite position in the Dallas Cowboys’ Ring of Honor.

“ACCA welcomes Seth and Darren to help us be more impactful leaders and team builders. We’re excited about the lineup of exceptional networking and education sessions assembled by ACCA’s conference committee.” said Barton James, ACCA interim president and CEO. “For 2019, ACCA put together an event to optimize contractors’ businesses, bringing together some of the most successful contractors, industry consultants, and suppliers to provide an education event unlike any other in 2019.”

To register for the 2019 Conference & Expo, visit the conference website, www.accaconference.com.