The New Flat Rate, a provider of menu pricing for residential home service companies, will hold a business seminar, The Future of Flat Rate Pricing, June 26 at the Minneapolis Airport Marriott.

The free, full-day event offers business owners the tools to accurately calculate their billable hour and implement strategies to improve profits. 

“This seminar will teach attendees how to harness pricing, which is advantageous to both the company and its customers,” said Rodney Koop, founder and CEO of The New Flat Rate. “At first blush, this seems like a simple thing, but HVAC, plumbing and electrical contractors are often at the mercy of inconsistent pricing that reduces profitability and trust. If they take the guesswork out of service pricing, they have the ability to increase sales exponentially and empower customers with choices.”

This is the second of four conferences this year. The March event in Atlanta drew business owners from seven states.

Each seminar includes the following topics:

• An in-depth look at the billable hour and how to make sure your pricing structure is right.
• How showing a menu of options to customers lowers customer resistance and improves opportunities for upselling.
• Ways to help contractors and techs be successful at sales without forcing them to become a typical salesperson.
• How techs can be techs—yet have the tools to increase sales and make your business incredible profits.

“If you give techs the tools to be successful at sales, selling becomes easier,” Koop said. “If selling becomes easier, business owners make more money and techs are happy.”

The free seminar includes breakfast, lunch, and a post-event reception that incorporates a question-and-answer session with event speakers. Attendees will hear from industry experts like TNFR founder and CEO Rodney Koop; TNFR vice president of training and implementation, Matt Koop; TNFR process development and advanced sales trainer, Leo Morales; and TNFR pricing expert and fulfillment manager, Jessica Cox.

There are two more events scheduled for 2018. One takes place in Dallas on Sept. 18 and the final seminar will be in Phoenix on Dec. 4.

To register for The Future of Flat Rate Pricing seminars, call 706-259-8892 or visit http://www.futureofflatrate.com.