Four steps to fix false perceptions about your prices September 9, 2014 Richard DiToma In order to solve a problem, you must first correctly identify the problem and develop a solution that will solve...Read More
Five common contractor misperceptions August 9, 2014 Richard DiToma The PHC industry was founded on logic and mathematical fundamentals. Technically, drainage flow, water supply flow, and the sizing of...Read More
Eight essential business vital signs you must monitor May 19, 2014 Richard DiToma Time is fleeting. Once an hour is gone, it is gone forever. This is especially true in the contracting business...Read More
How much do you keep out of each consumer dollar? May 8, 2014 Richard DiToma Consumers often make snide remarks about how much money PHC contractors make, as if contractors incur no cost in servicing...Read More
Markup vs. profit margin April 9, 2013 Richard DiToma Vito, a plumbing contractor from New York, writes, “I would like an explanation of gross profit. Why is it always...Read More
