First Supply held a grand opening for Wisconsin’s first Kohler Signature Store, Sept. 6 in Wauwatosa, Wis., just outside Milwaukee with no less than David Kohler, CEO of Kohler Co. on hand for the festivities.

This is the second Signature Store for the distributor, which opened its first in Edina, Minn., in 2012.

Located next to Mayfair Mall, the store offers a comprehensive, interactive shopping experience in a modern, innovative environment that is unlike any other in the surrounding area.

The store will offer full design services for both kitchen and bath, including product selection, design development and project assistance. It also will feature fully functional vignettes and suites, including kitchen and bath products from Kohler, Robern, Kohler Surfaces title and stone, Kohler vanities, and the largest display of Kallista in the area. Additionally, the store will feature Ann Sacks tile and stone and cabinetry from Masterbrand Cabinets, Inc., making this a single resource for one-stop shop for full kitchen and bathroom projects.

First Supply also operates 14 Gerhard’s Kitchen and Bath stores, with a total of 100,000 sq. ft. of display space in all.

The newest Signature Store is the 12^th such store to open across the country.

Additional opening events will take place on Sept. 10 from 10 a.m. to 6 p.m., and Sept. 11, from 11 a.m. to 5 p.m. The events are open to both consumers and trade professionals, and will feature remodel seminars, speed design kitchen and bathroom makeovers, and innovative product demonstrations.

Be sure to check out our Facebook page for more photos of the Sept. 6 event, including a picture of a letter written some 120 years ago from the Kohler Co. to the distributor for a quote for bathtubs.

We’ll have more in our October issue of The Wholesaler.