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Bedford, Mass. – F.W. Webb Company is the new authorized distributor for Opto 22 industrial automation hardware and software in the Northeast. With today’s announcement, the Process Controls Division of F.W. Webb is expanding its distribution territory for the Opto 22 product line into each New England state, New York, New Jersey and Pennsylvania.
Opto 22 products are used across all industries for automation, data acquisition and remote monitoring. They link electrical, mechanical and electronic equipment/machines to computer and network systems. This allows industrial, institutional and commercial enterprises – including manufacturing, food and beverage processing, energy, hospitals and universities (among others) – to efficiently monitor and accurately control processes essential to their operations. “As we evaluated a new automation controls product line to bring to industrial customers throughout the entire F.W. Webb operational footprint, the Opto 22 line stood out as the best choice,” said Daryl Schoellkopf, general manager, F.W. Webb Process Controls Division.
“The Opto 22 line closely matches our core business and strengthens our focus as the single source supplier of high-quality process control valves, instrumentation, pressure protection, and measurement products for industrial users in the Northeast.”Opto 22 automation systems provide real-time process control and monitoring through a complete line of Programmable Automated Controllers (PAC), Industrial I/O (input/output), and HMI (human–machine interface) software.
Previously, F.W. Webb was distributing Opto 22 products exclusively in the upstate New York region after the company acquired Systemation in late 2012.According to Bob Sheffres, vice president of sales for Opto 22, the product line is available immediately through F.W. Webb and is being well supported. F.W. Webb is working closely with Martindale Associates, the new manufacturer’s rep for Opto 22 in the region. Serving as the previous distributor of Opto 22 in New England, Martindale Associates has amassed decades of unparalleled experience configuring and implementing automated control systems throughout the six-state region.Martindale President Laurie Hall is an industrial automation systems expert with more than 30 years selling and representing the Opto 22 line. Hall is training F.W. Webb associates on systems and applications, and will also provide sales support and customer assistance. “Laurie Hall knows the Opto 22 product line inside and out and will be an invaluable partner to customers under the new distribution arrangement with F.W. Webb,” Sheffres said.
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