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The National Kitchen & Bath Association (NKBA), representing nearly 50,000 North American kitchen and bath industry professionals, and the owners of the Kitchen and Bath Industry Show (KBIS), is pleased to announce the 60th edition of KBIS as one of its most successful. Co-located with the International Builders Show (IBS), KBIS, the largest kitchen and bath show in North America and part of Design and Construction Week, recorded the following numbers:
NKBA Global Connect Impact on KBIS
NKBA Global Connect, the omni-directional NKBA international business development program, designed to minimize the risk for international brands entering the North American kitchen and bath market, helped to facilitate the increase in international exhibitors and attendees participating in KBIS. Initiatives and activations including the Global Connect Lounge, Global Connect Kiosks, the International Delegation Program, the Global Connect Strategic Alliance Partner Forum, and the International Pavilions from UK, Germany, and Brazil were drivers of much of the increased international attendance.
Below are the NKBA Global Connect Programs and their turnouts, executed at KBIS 2024:
The International Delegation Program
This year’s International Delegation Program welcomed over 80 Kitchen and Bath industry
professionals, from 14 countries, to Las Vegas to learn about the North American kitchen and
bath market. The program included VIP attendance at roundtable luncheons covering topics
such as “The Importance of the Designer in North America,” and “Go-to-Market Strategies
for the North American Market”, as well as the NKBA “State of the Association/State of the
Industry” featuring updates on the North American economy, housing, and remodeling trends.
Additionally, Delegates participated in the NKBA Design + Industry Awards event, DCW
Opening Ceremonies and a variety of show floor programs and events over the three day show.
The Strategic Alliance Partner Forum
The first annual NKBA Global Connect Strategic Alliance Partner Forum was hosted by
NKBA’s Chief Global Relations Officer, Suzie Williford at KBIS 2024. This idea and
information exchange offered each partner the opportunity to present their 2024 initiatives,
programs and major agenda items for the foreseeable future. The goal of the program is to
continue to offer a platform for sharing and information exchanges between associations and
organizations driving the kitchen and bath industry worldwide.
Participants included Alexander Oswald of the German Association of the Furniture Industry VDM, Tom Reynolds of the UK Bathroom Manufacturers Association (BMA), Fabio Cruz of Centrorochas - The Brazilian Association of Natural Stone Exporters, David Ventris-Field of Lyrical Communications - producer’s of UK’s InstallerSHOW K+B, Bill Darcy of the NKBA, Carolina Giobbi of the Italian-based components and accessories show, SICAM, Volker Irle of the German Association for the Modern Kitchen AMK all presented at the forum.
The NKBA Global Connect Strategic Alliance Partners comprise several international organizations and associations, representing kitchen and bath manufacturer members who serve the residential kitchen and bath industry.
The Global Connect Lounge
The Global Connect Lounge served as a hub for all things Global Connect, hosting a series of
spotlight presentations, panel discussions and presentations addressing the Global Connect
mission.
International brands including Global Connect Kiosk participants Concelo Storage Solutions, Schott Specialty and Ceramic Glass, Dekker Specialty Worktops, SICAM Expo for International Components and Accessories, and the Ukraine Lviv Furnishing and Furniture Sector, presented their innovative products and brand stories.
German downdraft ventilation and cooking brand BORA hosted a panel discussion on “The Thoughtful Kitchen – Healthy Spaces and Happy Places,” followed by another panel discussion, sponsored by Richelieu, featuring Germany’s ELEKTRA Lighting Solutions called ‘Seeing the Light’ - Exploring International Lighting Design Trends."
The Global Connect Kiosk
Six Global Connect Kiosks were established as part of the Global Connect Pavilion, allowing
international manufacturers and strategic partner organizations to test KBIS as a platform for
advancing business interests in North America.
Participants included Concelo from New Zealand showing their innovative waste bin system; Dekker from the Netherlands presented their sustainable kitchen and bathroom worktops; Schott from Germany demonstrated their specialty glass solutions, SICAM, representing the Italian-based Expo shared insights about international accessories and components influencing kitchen and furniture production globally, and 10 Ukrainian furnishings and furniture brands from Lviv, including Garant, Pikart lights, Furniture Park, WoodLuck, Aria, ReStyle, Zavadski, Viyar, Aluminum Decor System, and Empire of Marble showed their unique and accessibility priced product portfolios.
The International Pavilions
Three KBIS sanctioned International Pavilion spaces brought country themed manufacturers
together in the North and South Halls. The UK Pavilion, produced in partnership with the
British Bathroom Manufacturers Association (BMA), featured the theme “A Tradition of
Innovation” showcasing five UK brands. In their third year of exhibiting at KBIS, the German Pavilion, created in cooperation with the German Association of the German Furniture Industry
(VDM) and the Association of Modern Kitchen (AMK), celebrated the theme “Made in
Germany” showing 15 German manufacturers. The Brazil Pavilion was a conceptual space
produced in collaboration with Centrorochas, the Brazilian Association of Natural Stone
Exporters. Themed “It’s Natural,” the pavilion explored the concept of “wellness and wellbeing”
through nature, with over 20 quarries represented from all over Brazil.