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Heather Ripley, founder and CEO of global agency Ripley PR and a leading expert on marketing and public relations within the home services industry, announces today that "Next Level Now: PR Secrets to Drive Explosive Growth for your Home Service Business," is now available on all major audiobook platforms including Audible, iTunes and Google Books.
Published by Advantage/Forbes Books, "Next Level Now" was designed to be an actionable, effective tool that will steer ambitious contractors toward successfully implementing and capitalizing on positive public relations strategies as they grow their businesses. In the book, Ripley speaks to a range of owners and operators in plumbing, HVAC, electrical, roofing and more, from those focused on increasing revenue or prepping for an acquisition to those building a legacy business that will go on to provide security and a quality of life for their children.
"Home service business owners, along with other decision-makers and leaders in the industry, are some of the hardest working professionals in the world," Ripley said. "Well before I released 'Next Level Now,' I knew I needed to offer an audio option. Like me, many home service pros are on the go each day, and audiobooks can prove to be easy, accessible formats for digesting information and learning powerful business growth strategies."
Ripley supports her book with a wealth of home service PR and marketing experience that she gained under the mentorship of Clockwork Home Services founder Jim Abrams, PRAXIS S-10® President Terry Nicholson and The Surfin' Plumbers President Tab Hunter. Prior to launching Ripley PR in 2013, she served as a marketing and public relations manager and director for companies like Clockwork Home Services and CAP Brand Marketing. Using her PR expertise, she earned Clockwork Home Services top-tier media exposure on The Celebrity Apprentice in 2009.
Ripley continuously shares her knowledge in public relations as a contributing author for Entrepreneur Magazine and PHC News. She has also been a guest on dozens of industry podcasts such as Home Service Success, Power Women of the Trades and PHCPPros: Off the Cuff. In addition, she was named to the 2021 PHC News' Top Women in PHCP.
"My goal with 'Next Level Now' is to help as many contractors as possible better understand public relations and what it can do for their businesses," Ripley said. "I've poured years of home service experience into the chapters of this book, and my desire is that this audio release will make the lessons I've learned even more accessible to home service business owners interested in learning how to drive real growth through harnessing the power of PR and reputation management."