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Newport Brass Unveils Redesigned Website for Enhanced User Experience

March 31, 2025

Newport Brass, the luxury decorative plumbing brand by Brasstech Inc., has launched a fully redesigned website, offering showrooms, design professionals, and homeowners’ seamless access to product information and design inspiration.

Key Features of the Updated Website include the following:

  • Enhanced Search Capabilities: Improved navigation makes it easier to find product listings and detailed specifications.
     
  • Interactive Finish Previews: Users can now hover over available finishes to instantly view products in each decorative finish.
      
  • Streamlined Layout and Design: A more intuitive interface enhances the browsing experience.
      
  • Advanced Filtering Options: Users can refine searches by product type, finish, collection, or style for a more efficient selection process.

One of the most exciting additions is the ReadyShip stocking program, which allows trade professionals to search for in-stock products that ship within one week. This feature helps homeowners, designers, and industry professionals access premium decorative plumbing products quickly, reducing wait times and improving project timelines.

“We carefully considered customer feedback and implemented key enhancements based on their needs,” says David Emmons, vice president of marketing at Newport Brass. “Our primary focus was optimizing ease of use, ensuring that users can quickly and efficiently access the information they need.”